22-23 CAMPAIGN
CLIENT :
ART DIRECTION : ALEX ZONA
ELEMENTS
pattern design process
GRAPHIC SYSTEM
TYPography
B
A
S
K
E
T
B
A
L
L
SLIGHTLY IMPACTFUL
1
2
3
45
6
7
8
9
SCHEME
PRELIMINARY
ROUND
TOP8
PLAYOFFS
FINALS
SOCIAL CONTENT
IN-STADIA BRANDING
accor arena - paris
OPENING SHOW
PROJECTION MAPPING
accor arena - paris